Jakarta, March 29th 2019 – PT. Erafone Artha Retailindo (EAR), a subsidiary of Erajaya Group, inaugurated Erafone Megastrore 3.0, a new concept of Erajaya Retail Group. Located at Mall Kelapa Gading 5, Erafone Megastore 3.0 is the latest creation from Erajaya Retail Group after conducting an in depth-survey of consumer behavior, expectations, and preferences in Indonesia.
Erafone Megastore 3.0 is a result of the revolution of Erafone outlets that are more than 20 years old. After Erafone Megastore was introduced in 2011, the Megastore 2.0 in 2015, the Megastore 3.0 concepts is now born which is believed to have gone through a number of significant improvements. Erafone Megastore 3.0 is produced by White Space, a world-class store designer from Thailand. This new concept outlet presents a state-of-the-art, modern, and grand design, which pampers consumers with hands-on experience because every products are equipped with live demo units, both smartphones, drones, action cameras, sport watch, audio, various ecosystem products, and others.
"Today is a special day for Erajaya Group, because we are introducing the latest concept for the second Erafone Megastore 3.0 outlet in Jakarta, located at Mall Kelapa Gading. Previously, Erafone Megastore 3.0 was present at Taman Anggrek Mall. For us, outlets have a very strategic role because they are the spearhead where we interact directly with our most important part of our business, the Consumer. We must provide the best for consumers, so we are firm to inaugurate Erafone Megastore 3.0 in the hope of providing the highest satisfaction for consumers, and we will develop the same concept both for refurbishing old outlets and opening new outlets, "said Djatmiko Wardoyo, Head of Marketing of Erajaya Group.
With the motto “Complete, Close, Comfortable” Erafone continues to innovate both in terms of products, services, human quality, and store appearance. The presence of the second Erafone Megastore 3.0 in Jakarta is an evidence of the commitment of Erajaya Retail Group to put consumers as the most important in the business, by providing the best services and original products and official guarantees.