Jakarta, September 11 2020 – According to data from Global Market Insights, the earphone and headphone market is predicted to grow by 9% per year and will reach a shipment value of more than USD $ 150 million in 2026, with 40% of market demand coming from the Asia-Pacific area. The growth of mobile devices and the internet has contributed significantly to the use of Over The Top (OTT) platforms. With the growing popularity of OTT platforms among millennials, the demand for high-quality earphones has also increased. In addition, other factors that shape the earphone and headphone market are:
- More and more smartphone users, so the demand for earphones will increase
- The rise in popularity of online music streaming and the growth of the internet are also factors in shaping the earphone and headphone market
- Technological advances that are obtained in current earphones and headphones, for example, such as water-resistant earphones
Recent research from Canalys shows that the true wireless category is not only growing rapidly in the earphones and headphones industry, and will be the largest category in the smart personal audio device market. And 1MORE is here at the right time, with the right product range, to take advantage of this positive trend.
Product Availability Info:
Launch Date: 11 September 2020
Channel: Urban Republic, Erafone selected store, eraspace.com
Promo: Mi Band 4 direct gift for purchasing True Wireless ANC (until September 31, 2020)
Available Models:
- 1More True Wireless ANC In-Ear Headphones (Model: True Wireless Noise Cancellation) at the price of Rp 2.399.000
- 1More Dual Driver ANC Pro Wireless Headphones (Model: Bluetooth Earphone Noise Cancellation) at the price of Rp 1.899.000
- 1More Colorbuds True Wireless In-Ear Headphones (Model: True Wireless) at the price of Rp1.099.000
- 1More Stylish BT In-Ear Headphones (Model: Bluetooth Earphone) at the price of Rp 699.000
- 1More Stylish In-Ear Headphones (Model: Wired Earphone) at the price of Rp 219.000
- 1More Piston Fit In-Ear Headphones (Model: Wired Earphone) at the price of Rp 99.000
For More Information, please contact:
Diah Kencana Sari
Public Relations Erajaya Group