Jakarta, 19 February 2021 – The Face Shop Indonesia, a well-known cosmetic brand from South Korea, presents a complete range of seven premium anti-aging skincare lines from the Yehwadam series. Yehwadam Series is one of The Face Shop's main product lines, which contains natural ingredients such as flowers, herbs and Korean spices, which are believed to help fight aging-causing free radicals on facial skin. This Yehwadam Series product variety is inspired by hereditary beauty secrets of Korean women such as ginseng and other traditional ingredients that have been proven to be effective in treating and improving skin conditions.
Djunadi Satrio, Chief Marketing Officer The Face Shop Indonesia revealed, "There is no such thing as too soon to do skincare, by using the right, quality and proven efficacious products, to avoid signs of premature aging. The Yehwadam skincare series is a premium anti-aging product from The Face Shop Indonesia's mainline, which is built from the heritage and wisdom of traditional Korean skincare, making it suitable for Asian skin. We are sure that the products from the 7 Yehwadam series will be loved by K-Beauty fans because they can give real results with the use of tested and natural ingredients."
The Yehwadam product range has different ingredients and properties and is specially formulated for tropical climatic conditions, making it suitable for the skin of Indonesian women and men. The seven series are divided into two categories, namely: the premium anti-aging line category, which is a product that is recommended for use over the age of 40 and the early anti-aging category, which is a product that is recommended for use between the ages of 20 - 40 years. The details of the Yehwadam product range are as follows:
- Yehwadam Hwansaenggo Ultimate Rejuvenating
The ingredients 'Cheon-hye-myeong-ui-dan Complex' is a secret formula consisting of 12 pure traditional ingredients that can display a natural glow, provide elasticity, brighten and fight signs of aging on the skin. This product range consists of toner, serum, emulsion, eye cream and cream.
- Yehwadam Hwansaenggo Rejuvenating Radiance
Formulated with 'Cheon-hye-myeong-ui-dan Complex' which provides natural energy to the skin and 'Hwa-yoon-dan Complex' which helps create a revitalized and radiant complexion by strengthening the ability to independently balance skin cells. This product range consists of toner, serum, emulsion, and cream.
- Yehwadam Heaven Grade Gingseng
With a 6-year-old ginseng root extract, known as 'heavenly' or 'heaven grade' ginseng, natural pine mushrooms from Gangwondo, and rare herbs from Yaksan Island, an island of pure medicine located in South Korea, this product can help with wrinkles. , regenerates skin and tightens facial skin. This product range consists of toner, serum, emulsion, eye cream and cream.
- Yehwadam Myeonghan Miindo
This premium and luxury anti-aging skincare range come in the form of toner, emulsion, cream and ampoule oil. Formulated with Korean ginseng and traditional oriental medicinal herbs that help treat wrinkles, increase skin elasticity by tightening and lifting, and restoring skin's natural glow.
- Yehwadam Artemesia
Yehwadam Artemisia Soothing Moisturizing has a wealth of plant-based antioxidants, such as Artemisia Leaf, Heartleaf, and White Waterlily which function to moisturize and soothe the skin. Safflower extract and red ginseng are herbal ingredients that can restore the natural glow of healthy skin to facial skin. This product range consists of toner, emulsion, and cream.
- Yehwadam Pure Brightening
An early anti-aging product formulated with 'Chil-baek-seol-yun-dan Complex' as a lightening formula consisting of 7 lightening ingredients to improve the appearance of pigmentation, dark spots, and dull skin tone. This product range consists of toner, serum, emulsion, and cream.
- Yehwadam Revitalizing
A series of early anti-aging skincare products containing Safflower that will even out skin tone and improve blood circulation, Ginseng which will rejuvenate the skin and Goji Berries which are rich in antioxidants and fight the appearance of fine lines. This product range consists of toner, serum, emulsion, eye cream and cream.
Currently, the entire range of Yehwadam products above are available at all The Face Shop outlets, and online through Thefaceshop.id website and The Face Shop Official Store on the Shopee, Tokopedia and Blibli.com marketplaces.
For further information, please contact:
Diah Kencana Sari
Public Relations Erajaya Group