CHAGEE is giving tea lovers across Indonesia something to celebrate this July — the arrival of its all-time fan favourite, Peach Oolong Milk Tea. Launching on 18 July 2025, this refreshing drink blends the floral richness of Fujian Golden Guanyin oolong with real peach juice for a fruity experience that smells just as good as it tastes. Already a best-seller in Singapore and Malaysia, Peach Oolong Milk Tea is now set to charm taste buds across Indonesia.
To mark the occasion, CHAGEE is going all out with a series of fun, flavour-packed moments across CHAGEE stores in Jakarta. Post your peachy perfect moments on social media with the campaign hashtags and score a free upgrade to a Large Peach Oolong Milk Tea when Giant Peach Oolong Milk Tea cup installations will be featured at select locations, perfect for capturing your next Instagram-worthy moment. Shoppers can also collect limited-edition Peach Perfect merchandise, including chic tote bags, card holders, and luggage tags, available as exclusive gifts with purchase while stocks last.
Peach Perfect Promotion Details:
- Starting 18 July: Buy one Large Peach Oolong Milk Tea and add Rp35,000 to get an exclusive luggage tag
- Starting 18 July: Buy one Large Peach Oolong Milk Tea and one Large Jasmine Green Milk Tea, then add Rp50,000 to receive a limited-edition card holder
- Starting 24 July: Buy one Large Peach Oolong Milk Tea and add Rp90,000 to take home a Peach Perfect tote bag
“Peach Oolong Milk Tea has become a crowd favourite across Singapore and Malaysia, and we’re thrilled to finally bring it to tea lovers in Indonesia,” said Adinda Yozari, General Manager of CHAGEE Indonesia. “This launch is more than just a new drink on the menu — it’s an invitation for Indonesians to pause, connect, and savour life’s everyday moments. We can’t wait to see how our fans make it part of their own daily rituals.”
Tea lovers can capture their peachy perfect moments at CHAGEE’s pop-up photobox in Puri Indah Mall from 16 to 20 July, or strike a pose at the Instagram-worthy photo spot in Gandaria City from 18 to 27 July. Guests who share their photos on social media using the hashtags #CHAGEEPeachOolong, #CHAGEEPeachPerfect, and #CHAGEETOGETHER will receive a free upgrade to a Large Peach Oolong Milk Tea. The campaign invites fans to celebrate good taste, good vibes, and those effortlessly peachy everyday moments.
The Peach Oolong Milk Tea is now available at all CHAGEE Indonesia outlets:
- PIK
- Mall of Indonesia
- fX Sudirman
- Puri Indah Mall
- Blok M
- Lotte Kuningan
- Gandaria City
- Epiwalk
For more information on CHAGEE Indonesia’s latest updates and promotions, download the CHAGEE app (App Store, Google Play) and follow CHAGEE Indonesia on Instagram, Facebook, and TikTok.
- End -