Jakarta, 28 December 2022 – PT Erablu Elektronik, a joint venture of Erajaya Digital Indonesia and Mobile World Group Vietnam, yesterday announced the opening of its fifth Erablue store in Indonesia, strengthening its commitment to the Indonesian market. They moved quickly to build a retail network that gave customers access to consumer electronics products with benefits such as official prices and warranty protection.
Grand opening of the fifth store was attended by Charlie Bae, CEO, PT Erablu Elektronik and Joy Wahjudi, CEO of Erajaya Digital, and witnessed by Ta Van Thong, Extraordinary and Plenipotentiary Ambassador of Vietnam to Indonesia accredited to Timor Leste, Hasan Aula, Deputy Main Director of PT Erajaya Swasembada Tbk, Jong Woon Kim, Deputy CEO of Erajaya Digital, Doan Van Hieu Em, CEO of Mobile World Group.
Located on Jl. HOS Cokroaminoto, Sudimara, Tangerang, this store exemplifies Erablue's signature in offering the latest and greatest products from well-known consumer electronics brands in a friendly, modern environment. Erablue has also served customers on Jl Raden Saleh Ciledug, Jl. Dewi Sartika Ciputat, Jl. Rawabuntu BSD, and Jl. Siliwangi Pamulang.
Joy Wahjudi, CEO Erajaya Digital, said, "With the opening of this 5th store, Erablue shows how we utilize the expertise of two retail strengths in Southeast Asia to present a new retail concept that brings fresh air to the world of consumer electronics in Indonesia. We are committed to this strategic collaboration and will bring customers positive journey across the Erablue network.”
Doan Van Hieu Em, CEO Mobile World Group, said, "Mobile World Group as a company always sets high standards in everything we do, including in our collaboration with Erajaya Digital. We continue to challenge ourselves in revolutionizing the consumer electronics retail industry and presenting unrivaled product offerings and a better consumer experience. in Indonesia. I especially want to commend Erajaya Digital as a very valuable partner for Erablue, and I look forward to more Erablue stores in 2023 and beyond."
Erablue is committed to providing exceptional after-sales service, with unprecedented service including free delivery and installation within one day of purchase, and one-to-one product replacement within 15 days of purchase for consumer electronics and home appliance products. small stairs. In addition, Erablue closely coordinates with brand principals regarding fast product warranty responses to reduce the time usually required for repairs.
Erablue offers an enhanced consumer experience by incorporating the customer centric culture of Mobile World Group, the no. 1 in Vietnam, and the best digital innovation with cutting-edge retail execution and visual merchandising standards from Erajaya, owner of Erafone, Indonesia's leading telephone retailer.
A number of attractive promos can be enjoyed by customers during the grand opening period from 22 to 31 December 2022 at the Erablue Sudimara outlet, including flash sale cooking pans for only IDR 15,000 for the first five days, discounts of up to 31% and free special gifts of up to IDR 899,000 for consumer electronic products (TVs, refrigerators, washing machines, air conditioners and water heaters), discounts of up to 37% for small household appliances, discounts of up to IDR 2,300,000 for cellphones, discounts of up to 40% for cellphone accessories, and 0% installments for consumer electronics products, notebooks and mobile phones.
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For further information, please contact:
Didit Putra Erlangga
Public Relations Erajaya Group