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Erajaya Active Lifestyle and ANTA Inaugurate the First and Largest Superstore in Indonesia at Puri Indah Mall

11.10.2025
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Jakarta, October 11, 2025 – Erajaya Active Lifestyle [Stock code: ERAL], together with ANTA, officially inaugurated the ANTA Superstore, the largest in Indonesia, located on the Ground floor of Puri Indah Mall 1, Jakarta. This store offers an immersive shopping experience across a 512-square-meter area, becoming the main destination for athletes and sports enthusiasts with an active lifestyle, who are looking for innovation and outstanding performance.

ANTA Superstore offers a complete range of products covering key categories from adults to children. In addition to showcasing the latest and exclusive collections, this outlet is also designed to be a one-stop destination for customers to enhance performance while staying stylish with ANTA products.

“The opening of the ANTA Superstore is a milestone for Erajaya Active Lifestyle in expanding the portfolio of global sports brands in Indonesia,” said Djohan Sutanto, CEO of Erajaya Active Lifestyle. “We see a huge potential in the sports and active lifestyle market in Indonesia that continues to grow. Through collaboration with ANTA, we are committed to presenting products that meet customer needs and innovative designs that support performance while also encouraging the community’s enthusiasm for sports.”

Jaseline Chan, Country Manager of ANTA Indonesia stated, “Our goal is to inspire the people of Indonesia to lead an active lifestyle while staying in tune with current trends. This ANTA Superstore is the first step in our commitment to Indonesia, and we are very excited to expand our reach and bring more comprehensive innovations in the sports and lifestyle sectors to the Indonesian public.”

ANTA enters Indonesia with its flagship products, including:

● ANTA Travel PG7, a max-cushion running shoe that combines plush comfort with functional performance. Powered by PG7 midsole technology with an adaptive molecular structure, this shoe delivers outstanding shock absorption and optimal energy return.

● ANTA KAI Collection, a signature line in collaboration with Kyrie Irving, inspired by his dynamic and creative style of play. This collection offers high responsiveness on the court and expressive designs through various colorways and unique storytelling in each edition.

As part of the grand opening celebration, ANTA and Erajaya Active Lifestyle also presented a special event titled “ANTA Sports Day: Gerak Tanpa Batas” which took place all day at the outdoor park area of Puri Indah Mall on October 11, 2025.

This event became a high-energy celebration inviting the public to move actively through various sports and entertainment activities, including:

● ANTA “Freedom Loop” Fun Run

A 5K community run with 150 participants, circling the Puri Indah Mall complex, kickstarting a day full of enthusiasm and togetherness.

● ANTA Active Friends

High-intensity group workout sessions with 100 participants such as Body Combat and Coremotion, open to the public and fitness communities, supported by Celebrity Fitness as the official community partner.

● “ANTA Basketball Game Zone” – Play to Win Vouchers

Every customer with a minimum purchase of Rp500,000 gets the chance to play the arcade basketball game and win various exciting prizes such as exclusive vouchers, ANTA tumblers, and the grand prize of 3 pairs of KAI shoes.

In addition, the excitement continued inside the ANTA Superstore through a series of In-Store Celebrations, including store tours, refreshments, and DJ music performances that added to the energetic and festive atmosphere.

To celebrate this grand opening, customers can enjoy various exclusive offers starting October 11, 2025, including:

● Free ANTA Special Tumbler for every purchase of at least Rp1,200,000 (while supplies last).

● Discounts of up to Rp500,000 with a minimum transaction of Rp2,000,000 using debit or credit cards from partner banks (BNI, BRI, Mandiri).

● Pay Later promo of up to Rp250,000 for a minimum transaction of Rp1,500,000 with Indodana.

 

– end –

 

For further information, please contact:

Corporate Affairs Erajaya Group

E: [email protected]

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