Denpasar, September 26, 2025 – Erajaya Digital inaugurated the 18th iBox Apple Premium Partner (APP) store on Jalan Teuku Umar, Bali, to serve loyal customers with a wide range of Apple products such as iPhone, MacBook, iPad, Apple Watch, as well as official accessories including AirPods and AirTag. With a retail area of 226 m², this location is the first iBox APP store in Southeast Asia to stand outside of a shopping mall (stand-alone), while also being the first in Bali and Eastern Indonesia. This store is part of the expansion of the iBox APP network in Indonesia, which is already present in major cities such as Bandung, Depok, Jakarta, Medan, Pekanbaru, Semarang, and Tangerang.
This milestone is even more special as it remains part of the celebration of 20 Years of iBox in Indonesia. Since opening its first store in 2005, iBox has grown into the country’s largest official Apple retail network. As of September 26, 2025, iBox has opened 185 stores across Indonesia, from Aceh to Papua. Just this week, three new stores were opened, including iBox APP Teuku Umar, as a true reflection of Erajaya Digital’s commitment to expand customer access.
Joy Wahjudi, CEO of Erajaya Digital, said: “Erajaya Digital is proud to present the first iBox Apple Premium Partner store in Bali and Eastern Indonesia, and the first in Southeast Asia to be located outside a shopping mall. The presence of this store affirms our commitment to continuously expand the iBox retail network across various cities, delivering a comfortable shopping experience, complete after-sales services, and comprehensive solutions for loyal customers and business owners. We believe this step will bring Apple products closer to the public, with easier access and a more memorable experience.”
The iBox APP Teuku Umar store is designed with a modern retail concept without physical cash registers, where all customer needs are directly assisted by trained staff. Customers can also join iBox Experience Day, held regularly to gain deeper knowledge about Apple products alongside iBox Experts, who are Apple Certified Trainers.
In addition to individual customers, this store also provides added value for SMEs. They can consult on how to maximize the use of Apple devices to support their business, from hardware and software to financing solutions.
As part of its commitment to delivering the best service, iBox Apple Premium Partner Teuku Umar now also supports the Tax Free program (VAT Refund for Tourists). Through this facility, international tourists shopping for Apple products at iBox Teuku Umar can enjoy VAT refund benefits in accordance with government regulations, making their shopping experience in Bali more convenient, practical, and rewarding. This program is also available at iBox Lippo Mall Kuta and iBox Kuta Square.
During the grand opening period from September 26–28, 2025, loyal customers will have the opportunity to enjoy a range of exciting promotions offered at iBox APP Teuku Umar Bali*:
Limited Quota Offers:
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Save IDR 11 million on the purchase of iPhone 16 Pro Max
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Save IDR 4.3 million on the purchase of iPhone 13
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Save up to IDR 6 million on the purchase of MacBook Air M3
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Save IDR 2 million on the purchase of iPad A16
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Save up to IDR 3.3 million on the purchase of Apple Watch Series 10
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Save IDR 1.3 million on the purchase of AirPods 2
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Save up to IDR 5 million on the purchase of iPhone
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Save up to IDR 1.5 million on the purchase of iPad
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Save up to IDR 1.5 million on the purchase of MacBook
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Save up to IDR 1 million on the purchase of Apple Watch
Additional discount of up to IDR 1.5 million with 0% installment plans of up to 24 months for credit card holders from BCA, CIMB Niaga, Digibank by DBS, and Mandiri.
*Terms and Conditions Apply
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For more information, please contact:
Stephen Warouw - Corporate Communication Erajaya Group