Jakarta, 15 September 2026 – Erajaya Digital, one of the verticals of Erajaya Group (stock code: ERAA), officially introduces Marshall’s latest audio products in Indonesia through the launch of the Hendrix™ 60th Anniversary Collection, a new collection that pays tribute to one of the greatest music legends of all time, Jimi Hendrix. The collection marks 60 years since Jimi Hendrix first used a Marshall amplifier, while celebrating the iconic relationship between the two that has had a profound influence on the evolution of music and culture over six decades.
Inspired by Jimi Hendrix’s fascination with outer space and cosmic exploration, as well as the psychedelic colors closely associated with his art and music, the collection features two iconic Marshall products in special editions: the Major V Jimi Hendrix and Emberton III Jimi Hendrix. Both products combine Marshall’s signature character with visual elements that reflect Hendrix’s distinctive style and creative legacy.
“Marshall has a long-standing history in the world of music, and its relationship with Jimi Hendrix is an important part of that journey. The Hendrix™ 60th Anniversary Collection not only offers Marshall’s signature audio experience, but also features a design that represents the character and creativity of a music legend. We hope this collection will appeal to music enthusiasts who want to enjoy high-quality audio while bringing a piece of that legacy into their everyday lives,” said Joy Wahjudi, CEO of Erajaya Digital.
The Major V Jimi Hendrix delivers Marshall’s signature sound in a sturdy, foldable on-ear design, making it practical for use across various activities. This anniversary edition features a black finish with psychedelic graphics and subtle details inspired by Jimi Hendrix. A purple oil-on-water pattern flows across the inner headband and ear cups, complemented by an all-seeing eye symbol, one of the collection’s signature visual elements. With battery life lasting for days on a single charge, users can enjoy their music for longer without having to frequently recharge the device.
Meanwhile, the Emberton III Jimi Hendrix brings a similar interpretation in a portable speaker format. The purple oil-on-water pattern is applied to the silicone sleeve and grille, creating a striking and distinctive appearance. The all-seeing eye symbol also appears in silver on the media jog, complemented by purple LED accents that further enhance its design character. Each silicone sleeve is hand-dipped using a water transfer printing technique, giving every unit a unique pattern and making each product feel personal. With more than a day of battery life on a single charge, the Emberton III is designed to accompany longer listening sessions.
The launch of the Hendrix™ 60th Anniversary Collection marks part of Marshall’s journey in celebrating its long-standing relationship with Jimi Hendrix. More than a design collaboration, the collection represents the legacy of two icons who have both pushed the boundaries of creativity and helped musicians discover their own unique sound.
In Indonesia, the Major V and Emberton III Jimi Hendrix Collection will be available starting 15 September 2026 at the Marshall Official Store, erafone Megastore Pondok Indah Mall, erafone & More Dago Bandung, erafone & more Teuku Umar, Marshall Monobrand Pakuwon Mall Surabaya, erafone Senayan City, erafone Megastore Central Park, erafone Megastore Pondok Indah Mall, as well as Urban Republic Grand Indonesia, Urban Republic Senayan City, and Urban Republic Kota Kasablanka, at a price of Rp2,999,000.
Through the Hendrix™ 60th Anniversary Collection, Marshall continues to deliver audio experiences that seamlessly integrate into users’ everyday lives. The combination of audio performance and iconic design makes Marshall products more than just devices for enjoying music—they also serve as an expression of personal style and identity.
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For further information, please contact:
Corporate Communications Erajaya Group