Jakarta, 29 September 2026 — Nothing today announced V, a member of BTS and globally recognized solo artist, as Nothing’s latest Global Brand Ambassador. The collaboration is marked by Nothing’s latest campaign introducing Headphone (1) Pro, Nothing’s highest-fidelity audio product to date.
Through this collaboration, Nothing presents a campaign with V that explores the courage to experiment and the freedom to express oneself authentically. The campaign brings together V’s influence in music culture with Nothing’s approach to technology and design, while celebrating creative exploration and technological excellence. The full campaign video can be viewed at this link.
The appointment of V further strengthens Nothing’s commitment to supporting artists and cultural innovators who continue to shape the evolution of contemporary music and culture.
This collaboration builds on Nothing’s previous partnership with Charli xcx, who joined the company as a Global Brand Ambassador and Nothing shareholder in spring 2026.
This summer, Nothing also launched Club Nothing, a music fund supporting a new generation of curators and nightlife scene practitioners. Through these collaborations, Nothing continues to strengthen its global presence while delivering technology that brings together innovation, design, music, and modern cultural expression.
V said, “I’m very excited to be part of this new chapter with Nothing. Headphone (1) Pro feels closely aligned with the way I create, with a design rooted in creative expression. I’m looking forward to our journey together.”
Carl Pei, Co-Founder and CEO of Nothing, said, “V has an instinct to experiment fearlessly. He constantly explores different sounds and styles, following his creative instincts rather than relying on proven formulas. That is the spirit we want to bring to Headphone (1) Pro. We designed it to provide greater freedom and flexibility in everyday listening experiences. V is the right person to represent the standard of technological excellence for the next generation of creators.”
From Everyday Listening to the Pro Experience
As part of the campaign, Nothing introduces Headphone (1) Pro, its most advanced audio product to date. Featuring a modern design, these headphones are designed for audio enthusiasts seeking a detailed and customizable listening experience. Its triple-driver architecture consists of a 40mm bass dynamic driver, precision dynamic driver, and treble xMEMS driver, delivering immersive audio across an ultra-wide frequency range of 20Hz–40kHz.
Immersive & Comfortable
Headphone (1) Pro features real-time ANC (Adaptive Noise Cancellation) supported by 10 microphones for more accurate noise reduction. New ear cushions enhance sound isolation, while aluminum, titanium, and Panda Glass 9H materials provide a premium and durable design. Weighing 327 g, the headphones remain comfortable to wear. Up to 68 hours of battery life, fast charging, and IP52 protection further complement its performance.
Headphone (1) Pro is also designed to bridge the needs of studio and everyday use, combining studio-quality audio with Nothing’s distinctive and versatile design for a range of needs, from creative work to enjoying music.
Headphone (1) Pro will be available in Indonesia in mid-October 2026. Further information regarding official pricing, availability, and sales channels in Indonesia will be announced in a subsequent press release.
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For further information, please contact:
Corporate Communications Erajaya Group